Thread: Naomi Campbell vs. Cadbury

A new ad for Cadbury chocolate is leaving a bitter taste with Naomi Campbell. The supermodel is looking at "every option available," including legal action, in response to a promotion that compares the celebrity to a Dairy Milk Bliss bar.

The ad reads, "Move over Naomi, there's a new diva in town," and shows the candy bar nestled in diamonds. The campaign ran in supermarkets and newspapers in the U.K.

Campbell told the U.K. newspaper the Independent, "I am shocked. It's upsetting to be described as chocolate, not just for me, but for all black women and black people. I do not find any humor in this. It is insulting and hurtful."

The star, who has been the center of controversies in the past (forced community service for hurling a cellphone at her maid comes to mind), is this time being backed by the British organization Operation Black Vote. The group called on the U.S. company Kraft, which owns Cadbury, to apologize and is considering a boycott of the company's products. Worse, Naomi's mom is mad.

Here's the ad in question. The campaign ran in supermarkets and newspapers in the U.K.
Valerie Morris told the Independent, "I'm deeply upset by this racist advert. Do these people think they can insult black people and we just take it? This is the 21st century, not the 1950s. Shame on Cadbury."

Cadbury said in a statement that it had pulled the billboards with no plans to repeat the ad, and added, "It was certainly never our intention to cause any offense, and the campaign itself is a light-hearted take on the social pretensions of Cadbury Dairy Milk Bliss."

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Racist or not? Perhaps it wasn't thought through completely, but I doubt there was any racist intent.

Yeah, I'd have to say it was one of those unintentionally offensive things. The people who came up with it never looked at it from several perspectives and when they finally did they probably had a pretty good "Oh Shit" moment.

Kinda like when people first ran around wanting to Tea Bag things...



...and then became offended because they didn't have the foresight to see that grammatically, one who tea bags something would be a teabagger.

Originally Posted by boontito

Yeah, I'd have to say it was one of those unintentionally offensive things. The people who came up with it never looked at it from several perspectives and when they finally did they probably had a pretty good "Oh Shit" moment.

Kinda like when people first ran around wanting to Tea Bag things...




...and then became offended because they didn't have the foresight to see that grammatically, one who tea bags something would be a teabagger.

I think that many people don't have their minds in the gutter or see something offensive in everything. So people just don't think that way.

As for the Cadbury ad, I wouldn't find it offensive, but it wouldn't make me want to buy their product because Naomi Campbell is a stuck-up bitch.